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Cookie Policy

This cookie management policy (hereinafter the "Cookie Policy") contains information about the ways in which Themasie collects and processes your personal data through cookies and other trackers placed on its website www.themasie.com (hereinafter the "Site").

Themasie may update its Cookie Policy. The latest version can be found online on the Site. Themasie will obtain your consent when it is necessary.

Themasie also invites you to consult its privacy policy which contains information on your rights regarding the protection of your personal data.

What is a cookie?

A cookie is a small text file that is set and stored on your device (computer, tablet, smartphone, digital reader etc.) when you visit the Site through your Internet browser. In particular, they are designed to collect information on how you browse the Site.

When you visit the Site, information on how you browse the Site from your device may therefore be recorded in these cookies. When you access the Site from the same device, the browser may use the cookie data and pass it on to the Site. Only the issuer of the concerned cookie is likely to read or modify the information contained within it.

There are different types of cookies. Cookies will only be used with your consent, provided that they are not strictly necessary for the Site to run.

Some cookies, called "session cookies", last only for the duration of your visit to the Site. They disappear as soon as you leave the Site.

Other cookies, known as "persistent cookies", have a longer lifespan and allow information to be stored between visits. They stay on your device until they reach their expiry date or until you delete them.

Which cookies are likely to be set on the Site and why?

Cookies may be set on the Site by Themasie or by third parties. Third parties can set and use cookies subject to their own terms of use and personal data management policy, in addition to this policy. Themasie recommends that you visit the websites of these third parties for more information about the cookies they store and how to manage them.

You can view the full list of third parties that set cookies on our website here.



Cookies necessary for the Site to run

Some cookies are necessary for the Site to run. They are essential for browsing the Site. In particular, these cookies can :

  • Implement security measures, for example, when you are asked to log back in to access content or a service after a certain period of time;
  • Provide a secure connection when you access the Site;
  • Make it easier to browse the Site (for example, by allowing the server to securely recognise you, and without needing to log in every time you change pages);>
  • Remember information from a form you filled in on the Site (for example, creating or accessing your account), or about products or information you have chosen on the Site (by allowing you to remember the products in your shopping basket);
  • Understand how you use the Site's features (pages viewed, date and time of viewing etc.);
  • Adapt the Site's presentation to match the display preferences on your device (language, display resolution, operating system etc.) when you visit, depending on your device's hardware and viewing or reading software.

These cookies do not require your prior consent to be set on your device.

List of cookies that necessary for the Site to run, set by Themasie:



Cookie

Desc

Services

Vendor

Category

cf_chl_rc_i; cf_chl_rc_ni; cf_chl_rc_m

These cookies are for internal use which allows Cloudflare to identify production issues on clients.

Cloudfare

Cloudfare

Necessary

_cfruid

Cookie associated with sites using CloudFlare, used to identify trusted web traffic.

Cloudfare

Cloudfare

Necessary

__cfduid

The _cfduid cookie helps Cloudflare detect malicious visitors to our Customers’ websites and minimizes blocking legitimate users. It may be placed on the devices of our customers' End Users to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It is necessary for supporting Cloudflare's security features.

Cloudfare

Cloudfare

Necessary

__cflb

When enabling session affinity with Cloudflare Load Balancer, Cloudflare sets a __cflb cookie with a unique value on the first response to the requesting client. Cloudflare routes future requests to the same origin, optimizing network resource usage. In the event of a failover, Cloudflare sets a new __cflb cookie to direct future requests to the failover pool.

Cloudfare

Cloudfare

Necessary

OptanonConsent

This cookie is set by the cookie compliance solution from OneTrust. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the users browser, when consent is not given. The cookie has a normal lifespan of one year, so that returning visitors to the site will have their preferences remembered. It contains no information that can identify the site visitor.

OneTrust

OneTrust

Necessary

OptanonAlertBoxClosed

This cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust. It is set after visitors have seen a cookie information notice and, in some cases, only when they actively close the notice down. It enables the website not to show the message more than once to a user. The cookie has a one-year lifespan and contains no personal information.

OneTrust

OneTrust

Necessary

__cf_bm

The __cf_bm cookie supports Cloudflare Bot Management by managing incoming traffic that matches criteria associated with bots. The cookie does not collect any personal data, and any information collected is subject to one-way encryption.

Cloudfare

Necessary



Functional cookies

These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.



Cookie

Desc

Services

Vendor

Category

Lifespan

DG_LANG

The functionality is to store language settings.

Functional

1 year

_gd

This cookie contains no identifying information and is used for diagnostic purposes by Impact Radius, a service we use to track signup commissions for our affiliate program. We have categorized it under Functionality because it is necessary for the operation of our affiliate program.

Impact

Impact

Functional

session

_clck

Persists the Clarity User ID and preferences, unique to that site, on the browser. This ensures that behaviour in subsequent visits to the same site will be attributed to the same user ID.

Microsoft Clarity

Microsoft

Functional

1 year




Advertising cookies

These cookies help Themasie to adapt the adverts on its Site based on your browsing habits. In particular, these cookies can :

  • Limit the number of times you see an advert or offer (known as "frequency capping").
  • Display adverts tailored to your interests on or off the Site, based on how you browse the Site on your device (personalised advertising), with your prior consent and according to the personal data you provided to Themasie.
  • Fight against click fraud (detection of publishers claiming to achieve an advertising audience that is higher than the true figure).

These cookies require your prior consent to be set on your device.



Cookie

Desc

Services

Vendor

Category

Lifespan

_fbp

Facebook Pixel advertising first-party cookie. Used by Facebook to track visits across websites to deliver a series of advertisement products such as real time bidding from third party advertisers.

Facebook Pixel

Meta Platforms

Marketing

3 months

_gcl_au

Used by Google AdSense to understand user interaction with the website by generating analytical data.

Google Ads

Google Advertising Products

Marketing

90 days

NID

A browser sends this cookie with requests to Google’s sites. The NID cookie contains a unique ID Google uses to remember your preferences and other information, such as your preferred language (e.g. English), how many search results you wish to have shown per page (e.g. 10 or 20), and whether or not you wish to have Google’s SafeSearch filter turned on.

Google Ads

Google Advertising Products

Marketing

6 months

CONSENT

Used by Google to store user consent preferences

Google Ads

Google Advertising Products

Marketing

1 year

DSID

Used by Google Ads to identify a signed-in user on non-Google sites and to remember whether the user has agreed to ad personalization.

Google Ads

Google Advertising Products

Marketing

2 weeks

IDE

Used by Google's DoubleClick to serve targeted advertisements that are relevant to users across the web. Targeted advertisements may be displayed to users based on previous visits to a website. These cookies measure the conversion rate of ads presented to the user.

Google Ads

Google Advertising Products

Marketing

13 months

test_cookie

Used to check if the user's browser supports cookies

Google Ads

Google Advertising Products

Marketing

15 minutes

_cfuvid

This cookie is used for purposes of tracking users across sessions to optimize user experience by maintaining session consistency and providing personalized services.

Hubspot

Hubspot

Marketing

session

ANONCHK

Used to store session ID for a users session to ensure that clicks from adverts on the Bing search engine are verified for reporting purposes and for personalisation

Microsoft Ads

Microsoft

Marketing

1 year

SRM_B

This cookie is installed by Microsoft Bing. Identifies unique web browsers visiting Microsoft sites.

Microsoft Ads

Microsoft

Marketing

1 year

_uetvid

Used by Microsoft Advertising to store a unique, anonymized visitor ID to personalize marketing.

Microsoft Ads

Microsoft

Marketing

1 year



Statistical cookies (improve the use of the website)

These cookies help Themasie to improve how the Site runs. In particular, these cookies can :

Understand how the Site is used, how it performs and offer you quality services;

  • Improve our services;
  • Improve the interest, ergonomics and operation of the services offered on the site (for example, by showing the most viewed pages, the products you like the most, Internet user search engine results etc.).

These cookies require your prior consent to be set on your device.



Cookie

Desc

Services

Vendor

Category

Lifespan

_ga_*

Contains a unique identifier used by Google Analytics 4 to determine that two distinct hits belong to the same user across browsing sessions.

Google Analytics

Google

Analytics

2 years

_gat_

Used by Google Analytics to throttle request rate (limit the collection of data on high traffic sites)

Google Analytics

Google

Analytics

1 minute

_gid

Contains a unique identifier used by Google Analytics to determine that two distinct hits belong to the same user across browsing sessions.

Google Analytics

Google

Analytics

1 day

_gclxxx

Google conversation tracking cookie with a lifespan value of 3 months.

Google Analytics

Google

Analytics

3 months

_hjFirstSeen

This cookie is set by Hotjar to identify a new user’s first session. It stores a true/false value, indicating whether this was the first time Hotjar saw this user. It is used by Recording filters to identify new user sessions.

Hotjar

Hotjar

Analytics

30 minutes

_hjIncludedInPageviewSample

This cookie is set to let Hotjar know whether that visitor is included in the data sampling defined by your site's pageview limit.

Hotjar

Hotjar

Analytics

1 minute

_hjAbsoluteSessionInProgress

The cookie is set so Hotjar can track the beginning of the user's journey for a total session count. It does not contain any identifiable information.

Hotjar

Hotjar

Analytics

session

__cf_bm

This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.

Hubspot

Hubspot

Analytics

30 minutes

MUID

Microsoft User Identifier tracking cookie used by Bing Ads. It can be set by embedded microsoft scripts. Widely believed to sync across many different Microsoft domains, allowing user tracking.

Microsoft Ads

Microsoft

Analytics

1 year

vuid

These cookies are used by the Vimeo video player on websites.

Vimeo

Vimeo

Analytics

2 years



List of Partners

Google Analytics

Privacy policy: https://business.safety.google/privacy/

Hotjar

Privacy policy: https://www.hotjar.com/legal/policies/privacy/

Bing Ads — Microsoft

Privacy policy: https://privacy.microsoft.com/privacystatement

Google Marketing Platform advertising: Google Ads, Campaign Manager

Privacy policy: https://business.safety.google/privacy/

Meta Platform

Privacy policy: https://www.facebook.com/privacy/policy/

Vimeo

Privacy policy: https://vimeo.com/privacy

Impact

Privacy policy: https://impact.com/security-and-privacy/



Changes to this policy

We reserve the right to make changes to this policy from time to time and the latest version of the policy will always be displayed on our website. You should check this policy from time to time to see any updates.

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