Cookie Policy
This policy explains how PROCEED YOUR COMMERCE, S.L. (hereinafter, "The Masie") uses cookies and other tracking technologies on its website www.themasie.com (hereinafter, the "Site") and in its communications.
The Masie may update this Cookie Policy. The most recent version will always be available on the Site. We also invite you to consult our Privacy Policy, where you will find information regarding your rights and how we process your personal data.
1. What is a cookie and what other trackers do we use?
A cookie is a small text file stored on your device (computer, tablet, smartphone, etc.) when you access the Site through your browser to store information about your navigation. Only the entity that generates a cookie can read or modify the information it contains. There are session cookies (which disappear when you close your browser) and persistent cookies (which remain on your device until their expiration date or manual deletion).
Use of trackers in our email communications (Web Beacons / Pixels)
In addition to the cookies installed on the Site, The Masie uses tracking pixels (pixels) and parameterized identifiers in the links contained within the emails we send. These technologies allow us to know if a message has been opened, the reading time, the links consulted, the IP address, and the device used.
These trackers will only be activated with your prior explicit consent, obtained through the corresponding checkbox on our collection or registration forms, in order to tailor our communications and offers to your interests.
2. How can you manage, accept, or reject cookies?
When accessing the Site, a cookie notice (banner) is displayed where you can accept all cookies, reject them, or select your preferences by category.
You can modify or revoke your consent at any time by accessing our [Cookie Settings Panel] (permanently available in the footer of our Site). Likewise, for tracking in emails, you can unsubscribe or withdraw your consent at any time via the unsubscribe link located at the bottom of every email.
In accordance with the guidelines of the Spanish Data Protection Agency (AEPD) and the European Data Protection Board (EDPB), non-essential cookies will only be installed through an explicit affirmative action (Opt-in). Continued browsing on the Site will in no case be considered valid consent.
3. What cookies are used on the Site and what are they used for?
Cookies may be established by The Masie or by third parties. Third parties may set and use cookies under their own terms of use and privacy policies, in addition to this policy. The Masie recommends consulting the websites of these third parties for more information.
A. Necessary cookies for the functioning of the Site (Consent not required)
These cookies are essential for browsing and using the Site. They allow the implementation of security measures, ensure a secure connection, remember logins, save forms, remember products in the shopping cart, and process payments.
| Cookie | Description | Duration |
|---|---|---|
| __cf_bm | Used by Cloudflare for bot management, controlling incoming traffic that meets certain criteria. Does not collect personal data. | Session |
| __cfduid | Helps Cloudflare detect malicious visitors and reduces the blocking of legitimate users by identifying users behind a shared IP. | Session |
| _cfuvid | Used by Cloudflare to distinguish between users who share the same IP address. | Session |
| _hjTLDTest | Executed by Hotjar to determine the generic cookie path to use across subdomains. Deleted after verification. | Session |
| cf_cc_XXX; cf_chl_cc_XXX; cf_chl_seq_XXX; cf_chl_prog | Internal cookies to run JavaScript challenges or security Captchas. Not used for tracking. | Session |
| cf_chl_rc_ni | Internal cookies allowing Cloudflare to identify production issues. | Session |
| cf_use_ob | Used by Cloudflare to enable specific technical features. | Session |
| OptanonAlertBoxClosed | Set by the OneTrust consent solution. Activated when the visitor has viewed or closed the cookie notice to prevent it from showing again. | 1 year |
| OptanonConsent | Set by OneTrust. Stores information about the cookie categories used by the site and the visitor's preferences. | 1 year |
| ku1-sid | Necessary for the functioning of the Klarna payment method. Contains a session ID for communication. | Session |
| ku1-vid | Necessary for Klarna. Contains a visitor identifier to communicate with Klarna. | Session |
B. Functional cookies (Consent required)
Allow the Site to offer enhanced functionality and personalization. If you do not allow these cookies, some features may not operate properly.
| Cookie | Description | Duration |
|---|---|---|
| _dy_c_exps | Dynamic Yield personalization tool. Maintains persistent browsing experiments. | 30 days |
| _dy_soct | Controls the activation frequency of periodic campaigns in Dynamic Yield. | 1 year |
| _dycst | Used for audience creation; collects user-agent data and window size. | 30 days |
| _pinterest_sess | Pinterest login cookie. Contains user ID, tokens, and timestamps to improve experience. | 1 year |
| _dy_c_att_exps | Dynamic Yield personalization cookie. Maintains persistent experiments. | 30 days |
| _dy_csc_ses | Dynamic Yield cookie used to identify browser closure. | Session |
| _dycmc | Maintains a heuristic that detects users actively deleting cookies. | 30 days |
| _dycnst | Remembers cookie consent preferences for the Dynamic Yield script. | — |
| _dyid | Unique Dynamic Yield identifier serving as a key to adapt content displayed to the user. | 30 days |
| _dyid_server | Unique Dynamic Yield identifier used as a key for personalization. | 1 year |
| _pinterest_ct_ua | First-party cookie grouping user actions that Pinterest cannot identify. | 1 year |
| DG_LANG | Saves the language configuration chosen by the user. | 1 year |
| dy_fs_page | Indicates the URL of the first page visited in the session to segment audiences. | Session |
| dyjsession | Unique Dynamic Yield identifier tracking sessions to personalize content. | Session |
| g_state | Google One Tap uses this cookie to save the user state. | — |
| oct8ne-active-tab-id | Necessary for the proper operation of the Oct8ne customer support chatbox. | Session |
| oct8ne-allowed-departments | Required for department management in Oct8ne chat. | Session |
| oct8ne-connection | Contains the identifier for real-time chat connection. | Session |
| oct8ne-coviewer | Contains the current viewer status in Oct8ne chat. | Session |
| oct8ne-first-enter | Determines the visitor's preferred language for future chat sessions. | Session |
| oct8ne-room | Contains the identifier for the current chat session. | — |
| oct8ne-session-summary | Identifies the user session summary in chat. | Session |
| oct8ne-session-without-agent | Stores the active chat session without an agent. | Session |
| oct8ne-status | Contains the current status of the visitor in the chat module. | 30 minutes |
| wp-wpml_current_language | Used by WPML to save the website's language setting. | 1 day |
C. Advertising cookies (Consent required)
These cookies help The Masie personalize ads on the Site based on your activity, limit ad impressions, and detect ad fraud.
| Cookie | Description | Duration |
|---|---|---|
| _fbp | Facebook Pixel cookie. Tracks visits across websites to deliver personalized ads and real-time bidding. | 3 months |
| _uetsid | Used by Microsoft Advertising to store and track visits across websites. | 1 day |
| _uetvid | Used by Microsoft Advertising to store a unique and anonymous visitor ID to personalize advertising. | 1 day |
| _clck | Used by Microsoft Clarity to store a unique user ID. | 1 year |
| _dy_df_geo | Dynamic Yield. Audience creation by geographic location (country, state, city). | 30 days |
| _dy_geo | Dynamic Yield. Audience creation based on location (country, region, city). | 30 days |
| _gcl_au | Used by Google AdSense to store and track ad conversions. | Persistent |
| _pin_unauth | Used by Pinterest to store the user's usage history. | 1 day |
| _routing_id | Pinterest. Ensures access to the most updated version of the site and feature deployment. | 1 year |
| ANONCHK | Stores the session ID to verify clicks from Bing ads for reporting and personalization purposes. | 1 year |
| ar_debug | Primary Google ad cookie stored under the doubleclick.net domain. | 1 month |
| CONSENT | Used by Google to save user consent preferences. | 1 year |
| IDE | Used by DoubleClick (Google) to show personalized ads and report conversion rates. | 13 months |
| MSPTC | Used to register visitor data and optimize ad relevance. | 1 year |
| MUID | Microsoft tracking cookie used by Bing Ads to track users across Microsoft domains. | 1 year |
| NID | Contains a unique ID to remember preferences on Google sites (language, results per page, SafeSearch). | 6 months |
| SRM_B | Installed by Bing (Microsoft). Identifies unique browsers visiting Microsoft sites. | 1 year |
| test_cookie | Checks if the user's browser supports cookies. | 15 minutes |
D. Analytics and performance cookies (Consent required)
They help The Masie improve Site performance by analyzing how users navigate and identifying the most popular products.
| Cookie | Description | Duration |
|---|---|---|
| ga* / _ga | Google Analytics 4. Contains a unique identifier to determine browsing sessions of a single user. | 2 years |
| _gid | Contains a unique identifier used by Google Analytics to distinguish users. | 1 day |
| _hjIncludedInSessionSample | Set by Hotjar to determine if the user is included in the daily data sample. | 30 minutes |
| _clsk | Microsoft Clarity. Stores and combines page views by a user into a session recording. | 1 day |
| _dy_toffset | Dynamic Yield. Validates the user's clock offset against internet time. | 30 days |
| _gat_gtag_xxxxxxxxxxxxxxxxxxxxxxxxxxx | Associated with Google Universal Analytics, limits request rates on high-traffic sites. | Session |
| _gclxxxx | Google conversion tracking cookie to measure performance and traffic sources. | 3 months |
| _hjAbsoluteSessionInProgress | Hotjar. Tracks user login and counts the total number of sessions. | Session |
| _hjFirstSeen | Hotjar. Identifies the first session of a new user on the site. | 30 minutes |
| _hjid / hjSessionUser* | Hotjar. Stores a unique user ID for heatmaps and analytics. | 1 year |
| _hjIncludedInPageviewSample | Hotjar. Indicates whether the visitor is included in the pageview sample. | 1 minute |
| hjSession* | Hotjar. Maintains analytics functionality across different pages during a session. | Session |
| vuid | Vimeo. Stores user interaction history with video playbacks. | 2 years |
4. List of partners and technology providers
The data collected by cookies and tracking technologies are processed by the following providers acting as data processors or joint controllers:
- Dynamic Yield (Mastercard Group): Personalization and audience tool. Dynamic Yield Privacy Policy
- HubSpot: Customer management and communication tracking. HubSpot Privacy Policy
- Google Analytics & Google Ads: Google Privacy Policy
- Meta Platforms (Facebook / Instagram): Meta Privacy Policy
- Microsoft / Bing Ads & Clarity: Microsoft Privacy Policy
- Hotjar: Hotjar Privacy Policy
- Vimeo: Vimeo Privacy Policy
- Impact: Impact Privacy Policy
- Klarna: Klarna Privacy Policy
5. Modifications to this policy
We reserve the right to modify this policy at any time to adapt it to legislative updates or technical changes. The most recent version will always be available on the Website.